It's time to change how your business is managed
Growing a business is exciting, but as your revenue increases, so do the moving parts, complexities, and responsibilities. Suddenly, the systems that once worked fine start feeling clunky. Your team needs clear direction and accountability, but instead, you’re still the one making all the decisions. Projects take longer, important tasks slip through the cracks, and you’re left putting out fires instead of leading with strategy.
This is where I come in.
As a Certified Director of Operations (DOO) and Certified Online Business Manager (OBM) with over 20 years of experience, I specialize in bringing order, structure, and strategic execution to online businesses scaling beyond multi-six and seven figures. My expertise lies in systemizing operations, managing projects and teams, and creating strategic roadmaps that turn ambitious visions into actionable, sustainable growth.
I’m not just another set of hands in your business, I’m your strategic partner, helping you build a business that runs smoothly, efficiently, and profitably, so you can step fully into your role as CEO without getting bogged down in day-to-day operations.
Ready to take back your time and scale with confidence? Explore my services below.
Strategic Mapping:
Your Blueprint for Success
Embarking on a journey without a map can lead to unnecessary detours. Similarly, operating a business without a clear strategic plan can result in missed opportunities and wasted resources. My Strategic Mapping service provides you with a comprehensive roadmap for the year, offering direction, clarity, and a step-by-step action plan to achieve your business objectives.
What to Expect:
Mission, Vision and Values Alignment: We’ll delve deep into your business statements to ensure all strategies are aligned with your long-term goals.
The 7 Strategic Objectives: We’ll do a deep dive and optimize the core areas of your business (Financial Stability, Visibility, Product Development & Innovation, Operational Efficiency, Team Growth & Development, Customer Experience, and Professional & Personal Growth) ensuring every initiative aligns with sustainable, scalable growth.
Goal Setting: We’ll break down your big goals clear, measurable objectives for the year ahead.
Action Planning: We’ll develop step-by-step plans detailing tasks, timelines, and responsibilities.
Resource Allocation: Identify the team, tools, and budget needed to execute successfully.
Performance Metrics: Establish key performance indicators (KPIs) to monitor progress and make informed, data-driven decisions.
With a strategic map in place, you’ll have a clear direction for growth, no more second-guessing what to focus on next.
Operations Management:
The Foundation of a Scalable Business
Behind every thriving, high-growth business is a strong operational foundation, the systems, processes, and workflows that keep everything running smoothly. Without them, bottlenecks appear, inefficiencies slow you down, and scaling becomes chaotic. That’s where I come in.
As a Director of Operations, I specialize in building scalable, streamlined backend operations that allow your business to grow efficiently, without overwhelming you or your team. By implementing optimized systems, automation, and clear processes, I help you create a business that runs seamlessly, giving you the structure and support needed to scale with confidence.
Reviewing and optimizing key systems such as customer service, billing, communication, marketing, and delivery.
Developing and implementing processes, tools, and assigning roles for efficient operations.
Integrating automated business tools and software to streamline workflows.
Creating and maintaining a Standard Operating Procedures (SOP) guide.
Managing client payments and collections processes.
Overseeing systems access and safeguarding login information.
Ensuring robust backup systems are in place for all critical data.
Establishing decision-making guidelines to empower your team.
With the right operational strategy in place, your business scales effortlessly, your team works efficiently, and you finally have the freedom to focus on big-picture growth.
Project Management:
Bringing Your Vision to Life
Every successful project starts with a vision, but without clear planning, structure, and execution, that vision can get lost in delays, miscommunication, or inefficiencies. That’s where I come in. I specialize in bringing structure, strategy, and accountability to projects, ensuring they move from concept to completion smoothly, efficiently, and on time.
Whether you’re launching a new offer, optimizing internal systems, or managing a high-stakes initiative, I ensure that every moving part is aligned with your goals and executed with precision. With a structured approach and seamless team coordination, your projects will run efficiently, without you needing to micromanage every step.
Developing a Strategic Project Roadmap: Creating a detailed plan with clear milestones, deadlines, and resource allocation to keep the project on track.
Implementing & Managing Project Tools : Setting up and optimizing project management systems (Asana, ClickUp, Trello, etc.) to facilitate real-time collaboration.
Task Delegation & Team Accountability: Ensuring each team member knows their role, responsibilities, and deadlines so execution is smooth and streamlined.
Clear & Consistent Communication: Providing regular project updates, tracking progress, and ensuring alignment across all stakeholders.
Budget Oversight & Financial Tracking: Managing budgets, expenses, and financial forecasting to ensure the project stays profitable and cost-effective.
Problem-Solving & Risk Management: Proactively addressing challenges, bottlenecks, and inefficiencies to keep the project moving forward.
With a clear plan, organized execution, and proactive oversight, I help ensure your projects don’t just get finished, but are successful, efficient, and scalable.
Launch Management:
Seamless Execution for Stress-Free Success
A successful launch isn’t just about great marketing… it’s about flawless execution, seamless coordination, and having all the moving pieces working together behind the scenes. That’s where I come in.
I specialize in high-level launch management, ensuring that every aspect of your launch, from planning to execution to post-launch optimization is handled with precision. While your marketing team focuses on visibility and sales, I make sure that the backend operations, systems, and team are running smoothly so you can focus on showing up as the expert in your business.
How I Support Your Launch:
Strategic Launch Planning: Mapping out a clear roadmap with timelines, deliverables, and milestones inside your project management system.
Project & Task Management: Assigning roles, responsibilities, and deadlines to ensure your team stays on track.
Team Coordination & Accountability: Overseeing the execution of content, tech setup, and marketing assets while ensuring the team has what they need.
Tech & Systems Oversight: Managing the setup and testing of sales pages, checkout systems, email automation, webinars, and analytics tracking.
Tracking Metrics & ROI: Monitoring conversion rates, sales performance, budget and key data points to assess what’s working and where optimizations can be made.
Live Launch Support: Monitoring real-time performance, tracking conversions, troubleshooting issues, and keeping the team aligned.
Post-Launch Optimization: Conducting a launch debrief, reviewing results, and refining systems to make the next launch even more efficient and profitable.
Whether it’s your first launch or your tenth, I help you scale your business with confidence and ease, so you can launch without the burnout.
Team Management
Building a Strong, Aligned Team
Your business is only as strong as the people behind it. As your team grows, so do the challenges of hiring, onboarding, delegation, and performance management. Without clear leadership, inefficiencies creep in, communication breaks down, and projects slow to a halt.
I help you build, lead, and optimize your team so everyone operates at their highest level, without you having to micromanage.
How I Support You:
Hiring & Onboarding: Finding the best-fit candidates, setting up smooth onboarding processes, and ensuring new hires integrate seamlessly.
Role Clarity & Team Structure: Defining job roles, responsibilities, and reporting structures to eliminate bottlenecks.
Performance & Accountability Systems: Implementing tools and processes that ensure your team meets deadlines, takes ownership, and operates efficiently.
HR Policies & Compliance: Establishing team policies, contracts, SOPs, and compliance measures to protect your business.
Team Culture & Leadership Development: Fostering a positive work environment, addressing conflicts, and providing leadership coaching to help you manage with confidence.
Contractor & Payroll Management: Overseeing agreements, payments, and team expenses to ensure smooth financial operations.
By optimizing your team management, we create a business where your team operates independently and effectively, allowing you to lead without micromanaging.
Revenue Stream Management:
Expanding & Optimizing Your Income Sources
Scaling a business isn’t just about working harder, it’s about working smarter. Diversifying your revenue streams ensures long-term sustainability, increased profitability, and a more resilient business model. But managing multiple income sources - whether it’s digital products, coaching programs, live events, or affiliate partnerships - can quickly become overwhelming without the right systems in place.
That’s where I come in. I help you develop, refine, and optimize your revenue streams so they run efficiently, profitably, and with minimal stress on your team. Whether you’re launching a new offer or improving an existing one, I ensure that everything behind the scenes is structured for seamless execution and maximum growth.
How I Help You Optimize Your Revenue Streams:
Systems & Automation for Sales & Delivery: Setting up seamless checkout processes, payment plans, and automated workflows so you can sell effortlessly and ensure smooth customer experiences.
Digital Product Management: Overseeing the creation, setup, and ongoing management of online courses, memberships, digital downloads, and books, ensuring they are optimized for smooth delivery, engagement, and profitability.
Live & Virtual Event Execution: Managing webinars, summits, masterminds, and workshops, handling everything from event planning to backend logistics.
Affiliate & Partnership Program Management: Setting up, optimizing, and managing affiliate programs and collaborations to drive additional revenue without extra marketing effort.
Pricing & Profitability Analysis: Reviewing pricing structures, expenses, and sales data to ensure each revenue stream is optimized for profitability.
Offer Optimization & Scalability: Streamlining delivery processes, fulfillment, and customer support to create offers that scale without requiring more of your time.
With the right strategy, systems, and execution, your business can generate predictable, scalable revenue, allowing you to focus on growth without being tied to every sale.
Let’s Build a Business That Runs Smoothly
(Without You Running Everything)
Scaling successfully means stepping out of the weeds and stepping into your true CEO role. You need strong systems, an empowered team, and a clear roadmap, and that’s exactly what I help you build.
By entrusting these critical aspects of your business to a seasoned professional, you free yourself to focus on innovation, growth, and the areas where your expertise shines brightest. Let’s collaborate to elevate your business to new heights.
I invite you to connect with me for a free 30-minute assessment to find out if my services are a fit for your needs.
